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Deputy commissioner: Jeremy Lin is not a flash in the pan

Jeremy Lin competes in All-Star skills competition

Adam Silver, the NBA’s deputy commissioner, said the global popularity of Rockets guard Jeremy Lin continues to grow despite his departure from New York to Houston.

“The Houston Rockets have continued to remain a popular television attraction, both in China and in Taiwan,” Silver said. “I think he’s demonstrated that he was not a flash in the pan, that he’s a highly successful NBA guard who’s continuing to grow in his development.

“And I think he’s continued to grow as a person. He’s engaged in lots of different marketing activities in the offseason. But most importantly, people are seeing that he has real growth potential as a player.

“I think from a global standpoint our teams appear virtually throughout the world, and the ultimate impact economic is yet to be measured. It’s still the case that as our fans become more sophisticated in markets such as China, he’s not the most popular player. The most popular players are the ones that win championships. Jeremy has a ways to go from that standpoint. But it’s fun to watch his growth as a person and as a player.”

via Ultimate Rockets » Deputy commissioner: Jeremy Lin is not a flash in the pan.

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